Your Shopify store’s design is what’s going to determine your visitor’s first impressions of you. And we’ve all heard it numerous times - first impressions are the best impressions.
But design does so much more than just mere perception in e-commerce.
It is what aids in ensuring your visitors can find the right product (at the right time), all the information they need is present where it needs to be, and their checkout experience is as frictionless as possible.
The good news is you don’t always have to start from scratch when setting up your Shopify store. Today, there are numerous themes out there that you can use to build conversion-driven storefronts with minimal effort.
One such theme is the Symmetry theme - one of the most versatile and best-selling themes today.
In this blog post, we will dive deeper into Symmery’s key features and explore the process of setting up your Shopify store with it.
Symmetry Shopify theme - An introduction
Symmetry is a high-quality Shopify theme created by Clean Canvas.
With its visually appealing and well-organized layout, Symmetry claims to create online shopping experiences that are both captivating and engaging.
With an impressive list of CRO-focussed features and flexible customization options, this is a theme that is bound to make your store’s design the talk of the town - and for all the good reasons!
The Symmetry Shopify theme is available at a flat price of $360 USD.
The Symmetry theme comes with 4 presets - each offering a different aesthetic and visual experience. Let’s take a quick look at each of these presets.
The Chantilly preset comes with a soft and gentle color scheme. This gives it a warm and graceful style.
Its elegant color palette and clean interface make it a great choice for creating a calm feminine look. Therefore, we think it’d be perfect for beauty and skincare brands, high fashion, and jewelry stores.
The Salt Yard style gives out a contemporary and urban vibe.
The color palette used here is perfect for creating a warm and inviting atmosphere. We think this could be a great fit for various industries such as food and beverage stores, sports, street fashion, electronics, and more.
The Beatnik preset combines dark and bold colors to create a luxurious and sophisticated aesthetic. Despite the clean and well-constructed interface, it manages to avoid monotony (in a good way).
The Duke preset uses bright tones and minimalist fonts. This helps create a sharp appearance that screams boldness and intensity. This makes it an ideal choice for businesses that aim to showcase their edgy side, and individuality to stand out from the crowd.
We think it'd be a perfect fit for street fashion stores, music festivals, and other ventures targeting young people.
Also read: Detailed Look Into Shopify Stiletto Theme
Symmetry Shopify theme - Key features
Let’s take a closer look at the various capabilities of the Symmetry Shopify theme and analyze if it's in fact one of the best Shopify themes.
Clean and modern design
What we really like about the Symmetry theme is it manages to strike the perfect balance between visual appeal and functionality - something that most themes fail to achieve. More often than not, store owners have to make a hard choice between aesthetics and usability.
Symmetry, however, is different.
Its symmetrical and well-balanced layouts help create a sense of order.
It uses a neutral color palette with subtle contrasts. This not only lets Shopify merchants like you create a great visual experience but also ensures your product can take the limelight.
Everything from colors, fonts, logos, images, and beyond can be easily modified using the Symmetry Theme Shopify. This means you can build an online store that matches your vision without any setbacks whatsoever!
Multiple language support
Breaking down language barriers not only enhances the usability of a site but also allows one to tap into new markets.
With Symmetry, you can take globalization and localization to the next level without compromising on the overall shopping experience.
The theme's automatic translation intelligence feature helps you effortlessly convert your content into different languages, catering to each customer's preferences and ultimately boosting your sales.
This feature allows you to create large, visually appealing dropdown menus that display multiple levels of categories, subcategories, dedicated product spotlights, and much more.
This not only enhances the user experience but also improves discoverability, enabling customers to find the items they are searching for more quickly.
In e-commerce, the number of clicks it takes a user to complete a purchase plays a major role in determining the likeability, profitability, and retention of that store. You should try and avoid unnecessary steps that add no value to the overall shopping experience of your consumers.
Symmetry has an interesting feature called ‘Quick Shop’ that lets you easily add products to the cart without being redirected to a separate product page.
Reorderable home page rows
Reorderable home page rows let you effortlessly customize the layout of your store by placing the most important information, disclaimers, and offers front and center for your customers.
What we love about this feature is it not only enhances accessibility to necessary details/information but also serves as a powerful advertising tool for your store's campaigns and new products.
With this feature, users can search for products, collections, and pages with a ‘smart’ search bar.
It uses a predictive search function to display the most relevant results as the customer types, making it easy for them to find exactly what they're looking for.
Pros and Cons
We’ve tried to list down the Shopify Symmetry theme's pros and cons to help you make an informed decision -
Here are some advantages of the Symmetry theme -
- Sleek and contemporary design
- Highly customizable
- Supports multiple languages
- Easy installation and user-friendly interface
- Detailed theme installation documentation
- Integrated Google Maps for easy store location identification
Here are some disadvantages of the Symmetry theme -
- Limited built-in marketing features such as live chat or calls, requiring additional app installations for enhanced functionality
- Not ideal for stores with extensive product catalogs
Who is it best for?
The Symmetry Shopify theme is a popular choice among businesses of all sizes. Anyone looking for a sleek, contemporary, and professional theme would love Symmetry.
With that said it’d be a great choice for Shopify stores that also do in-person selling and have a large number of transactions.
In our opinion, Symmetry is particularly well-suited for retail stores that specialize in the following product categories -
- Fashion and Apparel
- Skincare and Cosmetics
- Design and Furniture
- Art and Creativity
Shopify brands using Symmetry Shopify theme
While there are several brands using this Shopify theme, let's take a look at a few that caught our attention -
Need professional help In setting up your Shopify store?
Design can seem scary, daunting, and time-consuming to most business owners.
We get it, and that’s why we’re here!
Bring your ideas to life with us with our Shopify web design, development, marketing, and support services.
Our team of Shopify experts works with Shopify merchants like you to design a store that reflects the personality of your brand and caters to the functionalities you require.
Whether you want to revamp your existing design or build a new one from scratch, we will help you create a positive shopping experience on your Shopify store design.
Reach out to us at firstname.lastname@example.org and we’ll help you set up your Shopify store design!