Shopify Agency Services - Design, Development, Marketing & Growth
Trusted by Leading Shopify Brands
Who We Are
What Does a Full-Service Shopify Agency Do?
A full-service Shopify agency provides end-to-end eCommerce capabilities under one roof - from initial strategy and custom store design through development, launch, marketing, and ongoing optimization. Unlike specialist agencies that handle only design or only advertising, a full-service partner manages the entire eCommerce lifecycle so brands get a cohesive strategy, faster execution, and a single accountable team.
XgenTech is a certified Shopify Partner agency founded in 2012 and rooted in New York. We offer eight core eCommerce services spanning design, development, marketing, speed optimization, headless commerce, platform migration, conversion rate optimization, and AI-powered automation. Every service is specifically engineered for Shopify and Shopify Plus - not adapted from generic eCommerce playbooks. Our team of 15+ Shopify specialists has launched over 100 stores across health and wellness, fashion, beauty, consumer electronics, and luxury retail.
Full-Service Shopify Development & Growth
We offer end-to-end eCommerce services for Shopify and Shopify Plus brands - from initial strategy and custom design through development, launch, and ongoing growth marketing. Every service is designed to increase conversions, improve performance, and scale revenue.
Custom Shopify Store Design
Our Shopify designers create bespoke, mobile-first eCommerce experiences that reflect your brand and convert visitors into customers. Every design is grounded in UX research, conversion rate best practices, and your specific audience behavior - not templates.
Explore Design Services
Shopify & Shopify Plus Development
From custom Liquid theme builds to complex third-party integrations, our Shopify development team engineers stores that perform at scale. We build with clean, maintainable code optimized for speed, SEO, and Shopify's Online Store 2.0 architecture.
Explore Development
eCommerce Marketing & Growth
We drive full-funnel growth through SEO, PPC management, email marketing, and conversion rate optimization. Our marketing strategies are data-driven and specifically engineered for Shopify stores - not generic playbooks adapted to eCommerce.
Explore Marketing
Shopify Store Speed Optimization
Page speed directly impacts your conversion rate and search rankings. We audit, optimize, and monitor your Shopify store's performance - improving Core Web Vitals, reducing load times, and delivering faster shopping experiences that increase revenue.
Accelerate Your Store
Headless Commerce Development
For brands that need maximum frontend flexibility and blazing-fast performance, we build headless Shopify stores using Hydrogen, Next.js, and other modern frameworks - with Shopify Plus powering the backend commerce engine.
Explore Headless
Migration to Shopify & Shopify Plus
We migrate stores from Magento, WooCommerce, Wix, Squarespace, BigCommerce, and other platforms to Shopify - preserving your SEO equity, product data, customer records, and order history with zero downtime.
Plan Your Migration
Conversion Rate Optimization
We turn your existing Shopify traffic into more revenue. Our CRO team uses heatmap analysis, session recordings, A/B testing, and funnel optimization to systematically eliminate friction - from homepage to checkout. Every recommendation is data-driven, Shopify-specific, and focused on measurable lifts in conversion rate and average order value.
Boost Your Conversions
AI & eCommerce Automation
We build and deploy AI solutions purpose-built for Shopify Plus - from AI-powered chatbots and personalization engines to predictive inventory forecasting, workflow automation, and agentic commerce readiness. AI that integrates with your existing stack, not on top of it.
Explore AI SolutionsWhat Sets Us Apart from Other Shopify Agencies
Not all Shopify agencies are built the same. Here is what makes XgenTech the right partner for brands that are serious about scaling on Shopify Plus.
Certified Shopify Partner
Official Shopify certification means access to priority support, beta features, and the technical expertise that comes from deep platform specialization - not generalist eCommerce guesswork.
Founded in 2012 - 14+ Years Deep
We are one of the longest-tenured Shopify agencies in the ecosystem. Over 14 years of building, launching, and optimizing Shopify stores means we have navigated every platform evolution, algorithm update, and scaling challenge.
Truly Full-Service, In-House
Design, development, marketing, CRO, speed optimization, headless, migration, and AI - all under one roof. No outsourcing, no vendor handoffs, no communication gaps between your design team and your marketing team.
Retainer-First Partnership Model
We do not just build and walk away. Our retainer model provides ongoing strategic partnership - continuous development, marketing, and optimization that compounds growth month over month, not one-time projects that stagnate.
How We Build High-Performing Shopify Stores
Shopify Experts Across Key eCommerce Verticals
Every industry has unique eCommerce challenges - from supplement compliance and subscription models to luxury product photography and size-guide UX. We bring category-specific experience to every project.
Health & Wellness
Supplement brands, fitness equipment, and wellness DTC companies. We understand compliance requirements, subscription-first UX, and the performance demands of high-volume supplement stores. Clients include Transparent Labs, Jacked Factory, and Traceminerals.
Fashion & Apparel
From luxury fashion houses to emerging streetwear brands. We design experiences that showcase collections with editorial-quality presentation, size-guide integrations, and lookbook functionality. Clients include Naeem Khan, Hirshleifers, and Figue.
Beauty & Cosmetics
Skincare, cosmetics, and personal care brands that need product-education-rich experiences, shade-finder tools, and subscription capabilities. We build stores that blend aspirational branding with conversion-focused product discovery. Clients include SKNEDIT.
Tools & Platforms We Work With
Shopify Agency Services - FAQs
XgenTech offers eight core Shopify agency services: custom store design, Shopify and Shopify Plus development, eCommerce marketing and growth (SEO, PPC, email), store speed optimization, headless commerce development using Hydrogen and Next.js, platform migration from Magento, WooCommerce, BigCommerce, and other platforms, conversion rate optimization, and AI-powered eCommerce automation. All services are delivered by a team of 15+ Shopify specialists as a certified Shopify Partner agency.
Shopify agency service costs vary by project scope and complexity. Custom Shopify store builds typically range from $10,000 to $75,000+. Speed optimization and CRO projects start at $3,000. Monthly retainer plans for ongoing development, marketing, and support start at $2,500/month. Every XgenTech engagement begins with a free discovery call to scope your specific needs and provide a detailed estimate.
XgenTech works with Shopify brands at every stage - from early-stage DTC brands launching their first store to enterprise Shopify Plus merchants processing millions in revenue. Our service model scales to match your needs, whether that is a one-time store build, a migration project, or an ongoing retainer partnership for continuous growth.
XgenTech is a certified Shopify Partner agency founded in 2012, making us one of the longest-tenured Shopify agencies in the ecosystem. We offer truly full-service capabilities - design, development, marketing, CRO, speed optimization, headless, migration, and AI automation - under one roof with an in-house team. Our retainer-first model provides ongoing strategic partnership, not just project-based delivery.
Project timelines vary by type. A custom Shopify store design and build typically takes 6 to 12 weeks. Platform migrations take 4 to 10 weeks depending on catalog size and data complexity. Speed optimization and CRO projects can deliver measurable results in 2 to 4 weeks. Ongoing retainer work operates on monthly cycles with continuous deployment and iteration.
Yes. XgenTech specializes in migrating stores from Magento, WooCommerce, BigCommerce, Wix, Squarespace, Salesforce Commerce Cloud, and custom legacy platforms to Shopify and Shopify Plus. We preserve your SEO equity through 301 redirect mapping, migrate all product data, customer records, and order history, and ensure zero downtime during the transition. Our migration team has completed over 50 successful platform migrations.
Yes. XgenTech offers monthly retainer plans that include ongoing development support, design updates, performance monitoring, marketing management, and strategic consulting. Retainer clients receive priority support, dedicated account management, and continuous improvements that compound growth month over month. Learn more about our retainer services.
XgenTech serves Shopify brands across health and wellness, fashion and apparel, beauty and cosmetics, food and nutrition, consumer electronics, home and furniture, and luxury retail. Our industry-specific experience means we understand the unique requirements of each vertical - from supplement compliance and subscription models to luxury product photography and size-guide UX.
Yes. XgenTech offers full-funnel eCommerce marketing services including technical SEO, on-page optimization, email marketing through Klaviyo and Omnisend, PPC management on Google and Meta, social media advertising, and content marketing. All marketing strategies are specifically engineered for Shopify stores - built on platform-specific data, not generic playbooks.
Headless commerce separates the frontend presentation layer from the backend commerce engine, allowing maximum design flexibility and blazing-fast performance. XgenTech builds headless Shopify stores using Hydrogen, Next.js, and other modern JavaScript frameworks with Shopify Plus powering the backend. This architecture delivers sub-second load times, fully custom frontend experiences, and omnichannel capabilities for brands that have outgrown traditional theme limitations.
Ready to Scale Your Shopify Store?
Let's Build Something That Grows Your Revenue
Book a free strategy call with our Shopify team. We will audit your current store, identify the highest-impact opportunities, and build a custom plan - no commitment required.