Willow and Albert Home

CHeck them out

Our Approach

A store design reflects who you are as a brand. When designing Willow and Albert’s storefront, we wanted to help them reflect their brand personality through their virtual presence. The brand wanted a sleek look that reflects in its collection and that’s what we designed for them, with the following customizations:

Immerse shoppers within their store using their brand colors

Streamline how shoppers view their different collections with multiple and structured dropdowns

Add trending collections on the homepage

Switch colors of the product variants within the catalog

Keep information condensed in an accordion

Product filters only on specific collections

Allow shoppers to buy protection when purchasing items

Consistent look of product photos

"XgenTech has been amazing to work with. They are professional, responsive and accommodating. They are always willing to look for, find and implement solutions to our requests regarding function or the look that we were wanting. Team has been very helpful throughout the whole process, teaching us patiently about e-commerce. Pricing is extremely fair and I can confidently say that we received more value for the cost than what I expected. Our conversations are always helpful and we leave a video meeting feeling like we were heard and confident that our requests were understood and would be addressed. Quite often the change we were wanting was made within minutes. I will continue to use XgenTech for any changes and updates to the website. We will use them for any future projects that we may decide to take on."